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| Photo by Amanda Leigh Smith |
With the release of their upcoming album Forget Your Head coming up quickly, Vancouver-based four-piece FRANKIIE have unleashed another preview of what's to come with the new single 'Compare'. The rest of the album is due for release on September 20th via Paper Bag Records.
Featuring an arresting bassline, compelling instrumentals and mighty vocals, 'Compare' is a poignant exploration of one's toxic relationship with social media and how our obsession with the online world can be detrimental. On the track's inspiration, the band said:
"We have become normalized to a world of voyeurism, but often what we see is merely a projection of a life that isn’t even truly real. We can get lost in the illusion of beauty and success of others – of strangers – and, in turn, feel like our own life doesn’t measure up. 'Compare' is inspired by the negative yet constant relationship one can form with social media. It’s human nature to compare yourself to others, but it’s important to be aware of how unhealthy it can be. Especially when it’s being thrust at you nonstop through Instagram, Twitter, Facebook, whatever. We hope that 'Compare' can remind you to just stop and celebrate yourself. We are all special and are all amazing."
Before it's time for Forget Your Head next month, listen to 'Compare' by FRANKIIE below.
Written by Amy Smolcic (@amysmolcic)
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