Now Playing: KWAYE – ‘Run’

Thursday, November 19, 2020


British Zimbabwean artist KWAYE has delivered his first taste of new music this year with his enthralling new track ‘Run’. The single is his first release since sharing his EP Love & Affliction in 2018. 

With his new music, KWAYE has taken a step back to carefully take time with his artistry and undergo an inward journey of rediscovery. Along with making music with a fresh perspective, KWAYE will be releasing his new material via his own imprint. 

KWAYE said on the single, “'Run' is an experience lived by many of our brothers around the world - it is the dichotomy of walking your truth as a human being, and negotiating your survival as a black man.”

Also adding on how 2020 has shaped not only his music but himself internally. "The turbulent nature of 2020 has caused many of us to reflect on our own individual worlds - what they need, how they feel, and where they sit within the ever-changing world we all share. In this time I realised how far I’d strayed from the things that make up who I am, and began to address the battles that have long needed resolving. The first is 'Run': Freedom vs. Duty. From family and community to loyalty and expectations, this song captures the beauty and the complexity of that internal conflict.“

Listen to KWAYE’s new track ‘Run’ below. 

Written by Amy Smolcic  (@amysmolcic)

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